WWE and Petmate announced Tuesday a new pet product line available at Petsmart, Amazon.com, and Walmart.
The licensed products feature WWE logos and Superstar themes from John Cena, “Stone Cold” Steve Austin, and The Rock on various products.
The products are mainly geared towards dogs and dog owners, with no mention of cats and cat owners.
Products generalized for all pets include WWE-themed pillow beds and loungers. Products for dogs include dog collars, leashes, and play toys.
“There are more than 68 million American families devoted to their pets and you can count WWE fans among those passionate pet lovers,” said Chris Wilson, executive vice president of marketing and new product development for Petmate. “The Superstars and iconic symbols of WWE translate extremely well into these new innovative quality pet products that appeal to all fans.”